Moreover, these characters are presented respectfully, with some hint at the true depth and complexity of American Indian culture. We see Black, Mexican, American Indian, and white cowboys working together, as it was in the real history of the West, but not as most twentieth century media portrayed it. Ironically, the characters in Tex present a far more accurate picture of the true diversity of the Wild West than American western comics ever did. Ongoing since 1948, with current print runs in excess of 200,000 copies per issue, it lasted far longer than even the longest running American western titles, such as DC's Western Comics or Marvel's Kid Colt! At its peak it was selling 700,000 per month! There is actually nothing comparable to this giant in the western genre in the USA and I'm guessing anywhere else. The top-selling western, and one of the most popular comics in Italy, is the long-running title, Tex. While western comics went out of fashion in the late 1970s here in America, in Italy the genre is not only alive and healthy, but thriving.
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